Nonprofit Digital Trends to Follow

In this Digital Era, digital presence for the Non-profit organization seems quite obvious. Either it's about spreading awareness about your organization or to promote certain events to attract volunteers, having a trend-based and Responsive Website Development is necessary.

According to the 2016 Fundraising effectiveness Projects, the numbers speak louder and assures that cash-strapped non-profit would surely welcome a greater increase.

Here are top nonprofits digital trends outlined by Heather Mansfield - founder of Nonprofit Tech for Good.

Internet of Things Transforms Fundraising

What this The Internet of Things (IoT) is? Generally, it refers to the connectivity of physical objects (such as home vehicles, devices, buildings, and electronics), and the internet that allows to interact, gather, and exchange data. Gradually, the IoT has started to hold awareness, and its expected that over 26 billion things will be connected to the Internet by 2020.

Assumptions are made that, in the following years IoT apps will enable real-giving while donors listen to the radio, watch smart TVs, travel in their connected cars, or via the wearable devices. Digital Giving via Mobile Wallets
Today, the advancement in technology, Apple, and Android support mobile wallet features allowing instant donations to nonprofits.

Certainly, this trend will require donors to embrace mobile payment opportunities.

As per an Accenture survey, 52% of North Americans are "extremely aware" of mobile payments, however, 18% of them only go with it. And no doubt, the millennials, and higher-income households lead the pack, contactless payments at least once a week with 23% and 38% respectively.

Digital Payments on Social Networks

Further, when we talk about Snapchat's potential and support, it comes among one many social networks that enable digital donations. Snapcash, released in 2014, and empowered by Square Cash, it allows people to send digital payments easily without any hassle to Snapchat Friends.

Similar Donate functionality is also available on YouTube, Facebook, Twitter. And Mansfield further stated that "Digital payments will revitalize online fundraising and the ROI of social networks."

Live to report via Periscope and Facebook

An emerging trend - live streaming will get into continuation to the regime the scenario. However, at the same time, it has been by Mansfield that some time people find live streaming boring. Rather the suggestion emphasized on essential repacking of the live streaming content for further use in blogging, email, social media and other.

Snapchat Usage

Always ready to welcome new features, Snapchat has introduced different functionalities to benefit non-profits website. A nonprofit can make use of a social media channel to post a series of photos to "my stories" where users can recommend friends to review activity. the new feature allows the non-profit to save stories to memories for longevity.

Market Trend

As per the 2015 Nonprofit Research Collaborative, 49% of their respondents were using social media to fundraise. And the stats are expected to increase in the years to come.

Let's throw light on the nonprofit digital stats that highlight the importance of an online presence. The nonprofit digital stats will provide a better understanding and will help non-profit to improve investments, strategy and focus points.
Accordingly to Fidelity charitable - 41% of Donar have changed their giving to increased knowledge of non-profit effectiveness.

27% of donors have changed their giving due to technology advances providing convenient tools for researching and funding charitable projects.
Youtube is the number 1 Social Media site used by US charities and non-profit organizations. -UMASS

In every 7 out of 10 organizations, the increase has been sported in a charitable receipt from email appeals and other online requests. -

Conclusion:

Are you looking for Nonprofit app Development? Then have look on the above trend to stay ahead of the competitors.

At Root Info Solutions - we build highly responsive web application integrating social media features leveraging latest tools and technology.