Building Online Grocery Shopping app - Know the Essential Feature

The great revolution in online shopping has reached an epitome that no one would have ever imagined. The trend of online grocery shopping is flaming these days, according to the Nielsen Report - it has been found that approx one-quarter of the people use mobile apps for online grocery shopping and more than a half (approx 55%) desire to go with it in future - because of the ease it offers like anytime and anywhere shop shopping with doorstep delivery.
"To meet this burgeoning customer base, online grocery apps are also expanding at a 3x rate year-over-year. Further, it has been measured that the whole sector is growing at an interesting annual rate of 13%, leaving behind many active sectors.

As we know, with mobile app development, the users can enjoy a great experience and save time. And at the same time, a business can hit maximum user base and new market. And the above statistic clearly states that with the growing usage the need for Grocery app Development is further soaring to meet the requirement. Thus, the mobile app usage will upscale in the future.
Well, besides an increasing preference for mobile apps or E-commerce website development, users want apps- easy to use and navigate.

Business Model of an Online Grocery Store

An online marketplace or store to sell groceries and deliver them to customers' doorsteps. Well, the critical aspects of an online grocery business are as follow;

➣ Tie-ups with local grocery producers or whole-sellers

➣ Establishment of a dynamic delivery network to ensure that orders reach customers in a timely manner. i.e. The time slot they choose.

Wondering? How this business makes money? Usually, a commission is deducted by marketplace owners on each order, before giving the payment to the grocery seller. Or if you the seller yourself, then money is made over service charges for delivery & convenience.

Let's have an insight into the Revenue model for Online Grocery Business

Commission

The commission-based revenue model is simple and transparent. However, for accelerating business growth or increase the profit margins, different commission rates can be charged for different products. However, to do this market research is necessary, as it helps in identifying the right commission rate:

❏ Most popular products

❏ Growth in the demand for a product

Subscription

Generally, the subscription-based revenue models cut-off some charges, provide discounts, or better service to customers over a period of time. For instance; Instacart offers a yearly subscription for free 2-hour or listed deliveries. Another example, Thrive Market gave 25-50% discount on all orders with its yearly subscription.

❏ Note: The marketplace owner can go with both the commission & subscription-based revenue models simultaneously.

Service Charges

For online grocers operating an independent business (especially brick & mortar grocery sellers who are planning to go online) can make money from the service charges and is the most viable revenue model. They can also go for the subscription-based model as an additional revenue stream.

Secondary Revenue Streams

➣ On-site branding for grocery sellers (Go with marketplaces only)

➣ Hosting banners ads

➣ Start the blog and publish sponsored content on it

➣ Sell user data to market research firms

➣ Sell merchandise like jars or reusable carry bags (Benefits in branding)

Which revenue model & streams will bring you maximum benefit depends on many factors like 1) Target market, 2) Business size, 3) Budget, and 4) popularity of business, etc.

Critical Features: Well, Considering the high need to make business aware "what should be the must-to-have feature for their grocery shopping mobile app", here in this blog we have mentioned the excellent feature need to target customers easily;

Cart Sharing and Shopping List

This feature increases cart value and reduces cart abandonment rate.

Apart from the above-mentioned features, the following are basic but crucial Feature to keep in mind while going for the app development

Product Categories

Organize the product listing in proper categories and sub-categories and execute it on the website to make it easier and simpler for customers to get the right product.

Search Tool

In case, customers are unable to reach the product they are looking while browsing product categories, then there must be search tool to allow a search for it. This can help in enhancing the customer experience. Further, the search tool with the auto-suggest and error tolerant to minor spelling mistakes feature is crucial in this digital realm.

Customer Profile

Unlike other online e-commerce stores, the registered customers must have an account to keep the record of their orders or save items or save repeat orders, etc, to simplify the whole process.

Merchant Module

While opening an online grocery marketplace, the users need to work on a separate section for merchants (grocery sellers), and it will empower them to maintain the individual inventories, payment, orders etc.

Social Commerce Features

Sharing products on social media is common in trend these days, thus, allowing a social signup, or direct Facebook selling can help business to get a much exposure.

SEO Ready

The Grocery app and website must pose the keys features so that it can be easily trudged by search engine bots for better ranking. Mobile Friendly:
Further, it must be easily accessible over multiple platforms. However, most of the customer buy from mobile, therefore, enhance your store's on-the-go purchase experience. Further, if you make the website responsive, it is advised to build a separate mobile website or an app.

Conclusion:

If you are planning to create grocery mobile app, these features will play a vital role in boosting your revenue by hitting a large user base.

Thus, being an entrepreneur or business owner must get grocery mobile app developed incorporating these features.

For commendable development- Get in touch with Root Info Solution, that offers perfect e-commerce software platform to launch any type of grocery mobile app. If you are planning to create grocery mobile app, these features will play a vital role in boosting your revenue by hitting a large user base.
Thus, being an entrepreneur or business owner must get grocery mobile app developed incorporating these features.

For commendable development- Get in touch with Root Info Solution, that offers perfect e-commerce software platform to launch any type of grocery mobile app.